from the press
Ideas & planning notes from the shirt bar
Written between events by the crew that runs the press — design ideas that survive the group chat, and planning advice that survives contact with a real party.
Bachelorette shirt ideas that get worn again
Fifteen design directions ranked by one metric: does it survive past Sunday? Includes the four clichés to retire.
Putting inside jokes on shirts, done right
The group chat is full of material. A field guide to which jokes print well, which age badly, and the veto rule that saves friendships.
When to book a shirt bar: the honest timeline
Working backwards from the party date: what to lock at 8 weeks, 4 weeks, and the week of — and what genuinely can wait.